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Hobby Economics: RPGs and Bicycles

Recently Wizards of the Coast has been in the news as Hasbro laid off 1,100 people, including numerous Wizards employees. In addition to the typical bad rap a company gets from firing that many people right before Christmas the Hasbro layoffs, especially those which affected Wizards, have made a lot of people ask questions. Wizards is a bright spot on Hasbro’s balance sheet, especially in light of the recent sale of the eOne film and TV business which highlighted the weakness of the company’s entertainment division. Despite their performance, Hasbro opted to lay off people responsible for some of their greatest successes, including most of the team responsible for working with Larian on the hit video game Baldur’s Gate 3.

Although I can’t comment on the wisdom of Hasbro’s particular headcount decisions, I can say that when RPGs meet money, good things don’t usually happen. Indeed, Hasbro’s reported tabletop gaming revenue in one quarter of 2023 was $290 million, or 50% larger than the entire tabletop RPG industry for the whole year of 2022. By that math, Magic: the Gathering alone is roughly six times larger than every TTRPG combined on a revenue basis. Ouch.

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